Aaron Burnett
CEO | Wheelhouse DMG
Aaron Burnett is CEO of Wheelhouse DMG, a performance marketing agency focused on privacy first industries. Clients include some of the most recognized names in MedTech and healthcare, and the agency has built a track record of driving exceptional DTC growth in industries where privacy constraints, regulatory complexity, and long prospect journeys make performance marketing uniquely challenging.
Aaron’s expertise spans marketing strategy, infrastructure, measurement architecture, first-party data strategy, and advanced analytics capabilities. His session at DeviceTalks reflects hard-won lessons from engagements across the MedTech landscape, offering attendees a clear-eyed roadmap for the foundational investments that determine whether DTC performance marketing scales or stalls.
All Sessions by Aaron Burnett
May 28, 2026
Wheelhouse DMG: Building the Foundation for Exceptional Growth: A Proven Digital DTC Performance Roadmap for MedTech Brands
There is a reason some medical device companies consistently outperform their peers in DTC marketing while others may spend more but still fall behind. Nearly 15 years of delivering exceptional digital marketing results for leading MedTech and healthcare brands has informed a proven, repeatable approach to delivering standout performance. This session shares the strategic roadmap behind that approach, illustrated with real outcomes from some of the most recognized names in the industry, so you’ll leave knowing exactly where to invest and why.
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